Growth Specialist – Mobile App

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About Better Collective At Better Collective , we build sports media, betting, and AI-driven technology products for fans around the world. Better Collective is a global digital sports media group, listed on the Nasdaq Copenhagen and Stockholm exchanges, on a mission to excite sports fans and build communities worldwide. We operate at the intersection of sports, media, technology, betting, prediction markets, and AI. With brands like FUTBIN, HLTV, Action Network, Playmaker HQ, VegasInsider, The Nation Network, Bolavip, as well as our AI-powered betting solution, Playbook, we are the digital home of sports fans and engage more than 112 million unique users worldwide each month. We combine the scale of a corporation with the speed and mindset of a startup. Our teams work across multiple markets and disciplines, with a strong focus on innovation, collaboration, and leveraging AI and technology to build products and experiences that sports fans genuinely enjoy About the role We're looking for a Growth Specialist – Mobile App to join our team and help us own and execute full-funnel growth initiatives for our mobile application. In this role, you'll work closely with Product, Paid Media, CRM, Analytics, Creative, and Engineering teams and contribute to acquiring, activating, engaging, and retaining a high-quality user base. You will be part of Action Network, one of the brands within Better Collective 's House of Brands. Action Network focuses on sports and sports betting media, reaching sports fans across mobile platforms through the Action app. What you'll do Own the day-to-day app growth roadmap to increase installs, account creations, active users, feature adoption, trial initiatives, and retention. Partner with Paid Media and Product teams to optimize acquisition channels (Apple Ads, Meta, Google, X, ASO, custom product pages) and improve onboarding journeys. Develop and execute growth experiments across key conversion points, onboarding flows, feature discovery, and messaging. Monitor campaign performance, DAU, MAU, and conversion metrics using attribution and reporting tools like AppsFlyer and Tableau. Utilize AI and automation tools to enhance growth research, data analysis, experimentation, and reporting. What we're looking for 4+ years of experience driving mobile app growth across all stages of the user journey. Hands-on experience with App Store Optimization (ASO), paid media channels, lifecycle marketing, and growth experimentation. Experience using mobile attribution and analytics tools such as AppsFlyer, Apple Search Ads, or Tableau. Strong analytical skills with the ability to turn performance data into clear actionable priorities, including comfort using AI tools. Nice to have: Experience in sports media, sports betting, gaming, fintech, subscription products, or high-frequency consumer apps. Apply Please submit your CV in English. We'd love to hear from you. Requirements Originally posted on Himalayas

关于Better Collective 在Better Collective，我们为全球体育迷打造体育媒体、博彩和AI驱动的科技产品。Better Collective是一家全球数字体育媒体集团，在纳斯达克哥本哈根和斯德哥尔摩交易所上市，使命是点燃体育迷的热情并在全球建立社区。我们运营于体育、媒体、科技、博彩、预测市场和AI的交汇处。凭借FUTBIN、HLTV、Action Network、Playmaker HQ、VegasInsider、The Nation Network、Bolavip等品牌，以及我们AI驱动的博彩解决方案Playbook，我们是体育迷的数字家园，每月在全球吸引超过1.12亿独立用户。我们结合了企业的规模与初创公司的速度和心态。我们的团队跨多个市场和学科工作，高度重视创新、协作，并利用AI和技术打造体育迷真正喜爱的产品和体验 关于该职位 我们正在寻找一位增长专家——移动应用加入我们的团队，帮助我们主导并执行移动应用的全漏斗增长计划。在该职位中，您将与产品、付费媒体、CRM、分析、创意和工程团队紧密合作，为获取、激活、互动和留存高质量用户群做出贡献。您将加入Action Network，这是Better Collective品牌家族中的品牌之一。Action Network专注于体育和体育博彩媒体，通过Action应用在移动平台上触达体育迷。 您将做什么 主导日常应用增长路线图，以提升安装量、账户创建、活跃用户、功能采用、试用计划和留存。 与付费媒体和产品团队合作，优化获客渠道（Apple Ads、Meta、Google、X、ASO、自定义产品页面）并改善 onboarding 旅程。 在关键转化点、onboarding 流程、功能发现和消息传递方面开发并执行增长实验。 使用AppsFlyer和Tableau等归因和报告工具监控活动表现、DAU、MAU和转化指标。 利用AI和自动化工具增强增长研究、数据分析、实验和报告。 我们在寻找什么 4年以上推动移动应用在用户旅程各阶段增长的经验。 具备应用商店优化（ASO）、付费媒体渠道、生命周期营销和增长实验的实操经验。 有使用移动归因和分析工具的经验，如AppsFlyer、Apple Search Ads或Tableau。 强大的分析能力，能够将绩效数据转化为清晰可执行的优先事项，包括熟练使用AI工具。 加分项：在体育媒体、体育博彩、游戏、金融科技、订阅产品或高频消费应用方面的经验。 申请 请提交您的英文简历。我们期待您的来信。 要求 原发布于Himalayas

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