on Online Marketing Intern

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- Klanten aan het woord DAF Used Trucks is looking for a motivated, creative and hands-on Online Marketing intern who wants to make a real impact. - Locatie Eindhoven (NL) - Afdeling PACCAR Financial Europe - Fulltime - Opleidingsniveau Bachelor - Contracttype Internship contract Functiebeschrijving As our Online Marketing Intern, you will help attract the right audience, convert website visitors into leads, and uncover insights that drive improvement. You will work with real marketing data, analyse customer behaviour, and contribute directly to the success of our digital platform. Furthermore, during your internship, you will support the DAF Used Trucks department with a variety of online marketing activities. You will gain hands-on experience in digital marketing while contributing to the growth of our online presence and lead generation efforts. A key part of your role will be creating engaging content for dafusedtrucks.com . This includes writing blog articles, developing FAQ content, creating customer testimonials, and identifying other opportunities to improve the website experience and support our SEO strategy. In addition, you will focus on three key areas: - Direct Mailing: You will create and distribute newsletters to customers, dealers, and traders. You will help develop content, optimize layouts, select target audiences, and measure campaign performance; - Google Ads Campaigns: You will support the setup, management, and optimization of Google Ads campaigns aimed at attracting potential used truck buyers to our website. You will learn how to target the right audience, monitor results, and improve campaign effectiveness; - Google Analytics & Website Optimization: You will analyze website and campaign performance using Google Analytics and other digital tools. By turning data into actionable insights, you will help improve website effectiveness, increase lead generation, and support decision-making within the team. ...

客户之声 DAF Used Trucks 正在寻找一位积极主动、富有创意、注重实践的在线营销实习生，希望你能真正产生影响。
地点：埃因霍温（荷兰）
部门：PACCAR Financial Europe
全职
学历水平：学士
合同类型：实习合同

职位描述
作为我们的在线营销实习生，您将帮助吸引合适的受众，将网站访问者转化为潜在客户，并发现推动改进的见解。您将处理真实的营销数据，分析客户行为，并为我们的数字平台的成功做出直接贡献。此外，在实习期间，您将协助 DAF Used Trucks 部门开展各种在线营销活动。您将获得数字营销的实践经验，同时为我们的在线存在和潜在客户生成努力做出贡献。

您角色的重要组成部分是为 dafusedtrucks.com 创建引人入胜的内容。这包括撰写博客文章、开发常见问题解答内容、创建客户见证，并确定改进网站体验和支持我们 SEO 策略的其他机会。

此外，您将专注于三个关键领域：
- 直邮：您将为客户、经销商和贸易商创建和分发新闻通讯。您将帮助开发内容、优化布局、选择目标受众并衡量活动效果；
- Google Ads 活动：您将支持旨在吸引潜在二手卡车买家访问我们网站的 Google Ads 活动的设置、管理和优化。您将学习如何定位合适的受众、监控结果并提高活动效果；
- Google Analytics 和网站优化：您将使用 Google Analytics 和其他数字工具分析网站和活动效果。通过将数据转化为可操作的见解，您将帮助提高网站效果、增加潜在客户生成，并支持团队内的决策制定。

⚑ 岗位信息收录自公开招聘页（公开招聘平台），以雇主官网为准