Student Marketeer - Minya

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About the Role

Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their university campus and in their region.
The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales and manage the Red Bull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers.
Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.

Be a Brand and Product Ambassador
Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
Build and execute an insight driven plan that's innovative and tailored to your campus. The plan should engage & excite students whilst bringing the brand to life.
Create a strong network, establishing and maintaining relationships with key local individuals.
Drive the brand engagement on social media using authentic content.

Be a Sales Expert
Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet.
Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts.
Ensure perfect execution of defined store standards.

Executional Excellence
Deliver executional excellence and show love for the details in all areas of your role.
Maintain and upkeep all Student Marketeer tools to ensure a premium brand image.
Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
Share ideas and collaborate with the team through regular face-to-face and online interaction.

A second or third-year student.
Excellent communication skills.
Charismatic, energetic, positive and outgoing personality.
Highly approachable and social with the ability to relate to different people in many occasions.
Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots.
Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative.
Ability to manage part-time work & studies and ideally available to work some evenings and weekends.
An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales.
Connected with a variety of influential groups and individuals on campus.
Passionate about the Red Bull brand and product.
Must have a valid driving license.

关于该职位

Red Bull Student Marketeers 是全球最具活力和赋权的品牌与产品大使计划的一部分。他们了解 Red Bull 的目标群体，负责在其大学校园和所在地区推动品牌形象和产品认知。
Student Marketeer 计划的目标是触达新消费者、激发大学生的热情、提升销量，并在学生层面（其校园内）管理 Red Bull 品牌。这包括与消费者和客户直接接触、邀请产品试饮，以及在 Red Bull 活动中工作，确保为消费者带来难忘的品牌体验。
Student Marketeers 重视灵活性而非朝九晚五的工作，并热爱在富有创意的工作氛围中工作。

成为品牌与产品大使
践行并呼吸品牌个性特质和公司价值观，通过日常与消费者或客户的互动，以高端方式代表品牌。
通过在合适的地点和时间向消费者提供产品试饮，邀请积极的试饮体验并提升 Red Bull 的认知度，从而扩大用户基础——回答消费者的任何问题和疑虑。
制定并执行一个以洞察为驱动、创新且针对你校园量身定制的计划。该计划应吸引并激发学生，同时让品牌焕发生命力。
建立强大的网络，与当地关键人物建立并维护关系。
使用真实内容在社交媒体上推动品牌互动。

成为销售专家
与当地销售客户经理建立关系，确保 Red Bull 在门店中有货且可见。
与销售团队合作，在你的大学校园及周边为 Red Bull 开拓新的分销点。
利用 Red Bull 世界中的相关资源，使 Red Bull 在销售客户心中保持首要地位。
确保完美执行既定的门店标准。

卓越执行
在你职责的所有领域实现卓越执行并展现对细节的热爱。
维护和保养所有 Student Marketeer 工具，以确保高端品牌形象。
通过专用在线平台及时且准确地计划和报告你的活动。
通过定期面对面和在线互动与团队分享想法并协作。

大二或大三学生。
出色的沟通能力。
富有魅力、精力充沛、积极外向的个性。
极具亲和力且善于社交，能够在多种场合与不同的人建立联系。
融入学生生活，全面了解大学、城市和地区，包括幕后活动和热门地点。
具备创意思维和创业精神，具有高度的责任感和主动性。
能够管理兼职工作与学业，最好能在部分晚间和周末工作。
对学习和应用一系列新技能有亲和力和渴望，尤其是营销、谈判和销售。
与校园内各种有影响力的团体和个人保持联系。
对 Red Bull 品牌和产品充满热情。
必须持有有效驾照。

⚑ 岗位信息收录自公开招聘页（ATS 官方），以雇主官网为准