岗位大厅/Marketing/Enterprise Demand Generation Marketing Manager

Runway · 7天前 · 来源 公开招聘平台

Enterprise Demand Generation Marketing Manager

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🤖 AI 中文导读 · 由岗位 JD 原文生成

我们正在构建人工智能,通过融合艺术和科学来模拟世界。 我们相信,世界模型是人工智能进步的前沿。仅靠语言模型无法解决世界上最困难的问题——机器人技术、疾病、科学发现。真正的进步需要能够体验世界并从错误中学习的模型,就像人类一样。而这种试错过程在模拟中比在现实世界中可以大幅加速。 世界模型为通用模拟提供了最清晰的路径,改变着故事讲述的方式……

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必备技能

AIAutomationCRMDemand GenerationHubSpotMarketingMarketing AutomationMarketoSalesforce产品

免费注册后解锁"你的匹配分 vs 高分画像"与个人技能缺口。

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职位描述 · 原文

We are building AI to simulate the world through merging art and science.

We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won’t solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world.

World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached.

Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you.

*Titles posted to our careers page are updated regularly to best advertise the role and expected seniority, but internally we have a flat titling system with two types of titles: one for individual contributors and one for people managers.

About the role This role is based in our San Francisco office and is also open to remote candidates in the US.
We're hiring an Enterprise Demand Generation Marketing Manager to build and run the programs that fill our pipeline. You'll own campaigns across paid media, webinars, account-based marketing, and social, from strategy through launch and optimization.
This is a builder role. You'll stand up programs that don't exist yet, ship them quickly, and scale what works. You'll partner closely with Sales, Product Marketing, Content, Design and RevOps to turn target accounts into qualified pipeline.

What you'll do Plan, launch and optimize paid campaigns across LinkedIn, Google, Meta and content syndication channels, owning budget pacing, testing and reporting on CAC, pipeline and ROI

Run the webinar program end to end: pick topics and speakers, drive promotion and production, and manage follow-up through to pipeline conversion

Partner with Sales to define target account lists and build tiered account-based marketing plays (1:1, 1:few, 1:many), orchestrating multi-channel touches that drive engagement and meetings

Use paid and organic social to reach buyers, amplify campaigns and generate demand, working closely with Content and Creative

Define KPIs for each program and collaborate with RevOps on dashboards that show what's contributing to pipeline and revenue

Stand up new channels and programs, test quickly, cut what isn't working and scale what is

Align daily with Sales, SDRs, Product Marketing, Content, Design and RevOps on targets, messaging and handoffs

What you'll need 3+ years of hands-on experience running paid campaigns on LinkedIn, Google or Meta, with a track record of hitting pipeline targets

Experience building and scaling a webinar program that converts attendees into pipeline

Experience running account-based marketing in close partnership with Sales, including account selection, orchestration and measurement

A track record of using paid and organic social as a demand channel

Strong analytical skills, comfortable with attribution, funnel metrics and turning data into decisions

Working knowledge of marketing automation and CRM tools (for example, HubSpot or Marketo, and Salesforce)

Clear, concise communication skills and the ability to align multiple teams around a plan

Experience marketing to large, complex organizations with long sales cycles and multiple stakeholders

Strong project management instincts; you can run several overlapping campaigns at once and keep timelines, owners and dependencies organized

A builder's mindset: you'd rather create programs, processes and playbooks from scratch than inherit a finished machine

A collaborative approach; you work across teams every day, share credit, take feedback well, and treat Sales as a partner

Comfort using AI tools as part of your daily workflow, for drafting copy, building audience lists and analyzing campaign results

Nice to have: Experience marketing to creative, media or enterprise audiences

Experience on an early-stage or scaling marketing team

Familiarity with AI tools that speed up campaign production and analysis

If this sounds like you, we'd love to hear from you, even if you don't check every box.

Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team. Our salary ranges are based on competitive market rates for our size, stage and industry, and salary is just one part of the overall compensation package we provide.
There are many factors that go into salary determinations, including relevant experience, skill level and qualifications assessed during the interview process, and maintaining internal equity with peers on the team. The range shared below is a general expectation for the function as posted, but we are also open to considering candidates who may be more or less experienced than outlined in the job description. In this case, we will communicate any updates in the expected salary range.
Lastly, the provided range is the expected salary for candidates in the U.S. Outside of those regions, there may be a change in the range, which again, will be communicated to candidates.

Working at Runway Great things come from great teams. We’d love to hear from you.
We’re committed to creating a space where our employees can bring their full selves to work and have equal opportunity to succeed. So regardless of race, gender identity or expression, sexual orientation, religion, origin, ability, age, veteran status, if joining this mission speaks to you, we encourage you to apply.
More about Runway
Universal World Simulator

GWM-1

Gen-4.5

General World Models

Robotics SDK

Conversational Real-time Agents

Runway Studios

We're excited to be recognized as a best place to work:
Crain's | InHerSight | BuiltIn NYC | INC
Compensation: $100K – $180K
• $100K – $180K
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可以投——没有红灯,黄灯问题放进面试清单问清即可。
nice to have → 加分项,不是门槛
词典只标"常见信号",不对公司下结论——红灯 = 面试里该当面确认的问题。想自己翻别的 JD:JD 翻译器 →
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公司 · Company

Runway

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